Ethical Trade Regenerative Agroforestry USDA Organic Unsweetened Third Party Lab Tested Metals Safe Vegan & Keto GMO-Free & Soy-Free

Ethical Trade Regenerative Agroforestry USDA Organic Unsweetened Third Party Metals Tested Vegan & Keto GMO-Free & Soy-Free

  • 1) Gently Energizing

    Cacao energizes with theobromine instead of caffeine. Theobromine relaxes your blood vessels, increases circulation, supports heart health, and promotes nutrient absorption. Enjoy steady, uplifting energy without the jitters or crash of coffee.

  • 2) Mood Boosting

    Cacao's neuromodulators and reuptake inhibitors help boost and stabilize your mood. Drinking ceremonial cacao can make you feel blissful, connected, inspired, grounded,and may even release stuck emotions or energy, giving a sense of time slowing down.

  • 3) Nourishing

    Cacao replenishes essential minerals, especially magnesium, which is often lacking in Western diets.Magnesium supports brain function, memory, concentration, and heart health. Cacao is also rich in chromium, copper, calcium, manganese, zinc, sulfur, iron, and phosphorus.

  • April - June

    Peak Harvest Time

  • 18

    Metric Tons Purchased Since

  • 16

    Organic Farmers

  • 25

    Acres of cacao

  • The Rio Cahabon, home of the community of Chivite

  • Roasting the fresh cacao beans to activate their flavor

  • Stone grinding the fresh cacao beans into a paste

  • The Maya community of Chivite gathered together

The community of San Juan Chivite is based entirely within a 180-hectare cacao farm, abandoned by its owner during the terrible Guatemalan civil war in the 1980’s and handed over in 1985 to the 65 families who were former workers of the farm. In 2002, the families converted a portion of the farm that was formerly coffee over to cacao, and as the community has grown from 64 to 125 families today, cacao cultivation remains the source of over 90% of the community’s income.

The fate of this region stand in stark contrast to other regions of Guatemala, for example the south coast where many cacao farmers had to sell their farms for money and sugar cane, rubber and palm oil took over. Now thousands of hectares are dedicated to farming those products which has introduced chemicals and pollution, and led to habitat loss. Many people have left the villages because of the pollution, and have gone to cities or illegally immigrated to the US.

To get here, one must take the road less travelled from Lanquín, which is the third most popular tourist destination in Guatemala due to Semuc Champey, one of the top ten wonders of the world. Semuc Champey features turquoise limestone pools and underground rapids as the Cahabon river flows through the cave. The region was once surveyed for the construction of a dam but fortunately nothing was built. When we came for our first visit, the community was still apprehensive of outsiders due to this reason. Now new development is coming to the region in the form of a paved road, so our work supporting the traditional cacao farming communities is of critical importance. Besides cacao, the region export coffee and cardamom, and grows abundant corn and black beans for the local market.

Our farmers speak Q’eqchi’ Maya, one of over twenty indigenous languages still spoken in Guatemala today. The cacao farmers we work with here have some of the most intact knowledge of cacao we’ve seen across all of our sourcing trips, and central to their life style is belief in the mountain spirits, and a strong ethic of respecting nature and the environment. A typical greeting is “Masal chol” which translate to “How is you heart?” In response, one could reply “Saa mantiosh”, which translates to “Good, thank you!” The local river, the Cahabón, is a Q’eqchi’ Maya name that means red dust, referencing the red dirt and soil of the riverbed. It’s a long river that runs through about 10 rural towns into Lago de Izabal.

The village and farms are accessible only by a swinging bridge over the wide, rushing Cahabón river. To process their cacao, cacao farmers carry 100-lb sacks over the bridge on their backs, because the fermentery and drying facility is located on the other side of the river, closer to the only road in the valley. This hanging bridge collapsed during a massive rain storm in 2020, and the Firefly community rallied to donate for the construction of a new, sturdier bridge.

The farmers sell their cacao to an independently run cacao association that manages their post harvest fermentation and drying. This association (called ADEMAYACH) is governed by 10 organic farmers in a council style, non-hierarchical board. In 2016 the village built their first centralized fermentery and drying decks allowing the farmers to add more quality and value to their crop, and helped them bypass middlemen (commonly called “coyotes”) that offered the farmers poor prices. They also received organic certification in 2016, and in addition to the impact from our cacao purchases, Firefly supports the annual salary for the organic cacao fermentation manager.

Answers to Frequent Health Questions

What are the Nutrition Facts?

Is Your Cacao Tested for Heavy Metals?

Yes! We take heavy metals in cacao very seriously and have been testing long before the recent media attention on the topic.

All of our cacao has no detectable levels of lead. Lead is a post harvest contaminant that is introduced onto cacao beans through air and soils pollution. Since we source from remote and pristine regions with exacting standards, we have never had any presence of lead in our cacao tests.

All of our cacao also tests well below the legal limits for cadmium. Cadmium is present in many soils and impacts much of the food that we eat. Even if you were to consume cacao daily and it had the legal limit of cadmium in it, experts estimate that is would contribute at most 10% of your daily cadmium intake that comes from other grains and vegetables.

We've been talking with people daily to assure them that they will not die from heavy metals poisoning because of their love of chocolate. We strongly believe big chocolate needs to be held accountable for poor quality of their products. We're also disappointed that a lot of the recent media didn't contextualize the many cadmium sources people have in their diets (not just cacao), and that there are very large factors of safety that are used to determine the legal limits.

Here's a good third party perspective on the topic: https://arstechnica.com/health/2023/11/despite-spooky-consumer-reports-testing-metals-in-chocolates-arent-scary/

Why are there Rainbow Bubbles in my Cacao?

All of the following answers are true - pick what works best for you!

1) The cacao senses your awesomeness. Only the blessed few can actually see them, so, you must be awesome.

2) Thin-film interference. Cacao is rich in oils that can spread out in very thin layers on the water-based beverage. The different wavelengths of light have different kinds of interference between the top and bottom surfaces of the oil so white light turns into iridescent rainbows.

3) It's energetic residue from the rainbow serpent that emerged from the first cacao tree a very long time ago (for real - cacao is considered an original world tree in the Maya cosmosvision)

How is this different than cacao powder?

We typically tell our customers that cacao powder has little medicinal or health value because of the following differences:

1) Cacao powder is often made with untraceable, low quality commodity cacao that doesn’t support farmers with ethical compensation. By contrast, Ora sources direct trade traceable to the farmer and with organic certification.

2) This low quality input necessitates processing at very high temperatures, which degrades many of the beneficial compounds in cacao. The process of dutch processing or alkalization to make the flavor milder further reduces the levels of these compounds. By contrast, Ora's premium inputs enable us to use uniquely low temperature processing that keep the value of the cacao bean intact.

3) The cacao bean on it's own is about 50% cacao butter, a healthy natural fat. Pressing for powder strips away most of this fat (reducing it to 10%). However, you want cacao as a whole food, with the cacao butter in it's natural ratio. That's because the fat is an essential carrier for the health benefits of cacao, so without it, many of the health benefits of cacao are unrealized. By contrast, Ora ceremonial cacao has nothing added or removed, so it is a whole food as nature designed it.

Is Cacao A Stiumulant?

We’ve tested our cacao and it has 36 mg of caffeine per 1 oz serving, or about 1/3 of what a regular cup of coffee has. It sounds like a lot, but 1mg of caffeine in cacao is not equivalent to 1mg of caffeine in coffee, because cacao has many other compounds that balance and down-regulate the caffeine.

The primarily stimulant molecule in cacao is actually theobromine. Ora Cacao has 212mg theobromine per 1oz serving. Theobromine is a mild cardiac stimulant, and differs molecularly from caffeine which is a nervous system stimulant. Theobromine gives a long lasting, gentle, embodied energy without any sort of jitters or crash, even for sensitive people. Overall, theobromine is only about one quarter as stimulating as caffeine, and it has a much longer half life in the liver, meaning that it's effect on the body is softer and longer for sustained energy.

Theobromine is also a vasodilator (it relaxes blood vessels), so it has a neutral effect on blood pressure. The improved circulation from cacao is excellent for cardiac health, and improves absorption of the nutrients in cacao and superfoods that it is paired with.

Ceremonial cacao is a great coffee replacement because it offers a grounded energy boost without the jitters and crash. You can fully or partially substitute your cup of coffee with a cup of cacao. If you are new to cacao we recommend drinking it before 2pm so that the stimulant effect has time to clear before you need to sleep.

How Does Cacao Affect Mood?

In the long term, regularly working with ceremonial cacao can have therapeutic health benefits that include creating new neural pathways that change our daily experience to include more joy, love, and connection.

That's because cacao is full of beneficial neurotransmitters and neuro-modulators. It also contains reuptake inhibitors that block the pathways that our bodies normally use to break down and recycle these beneficial mood altering molecules, so the good mood lasts for longer.

Some of the top mood altering molecules in cacao include:

Anandamide is commonly referred to as the bliss molecule, and is associated with the runner’s high effect. It is actually the first endocannabinoid to be discovered, and it is well known for moderating pain. Cacao also has N-linoleoylethanolamine, which is the reuptake inhibitor for anandamide.

Phenylethylamine (PEA) gives the perception of time slowing down, and helps with excitement, alertness, attention.

Norepinephrine is commonly referred to as the joy molecule. It is both a neurotransmitter and a hormone.

Serotonin - Helps with wellbeing, and creates resistance to stress. Cacao contains typtophan, an amino acid that the body converts into serotonin, and cacao contains MOA inhibitors that inhibit re-uptake of serotonin.

Dopamine - Gives feelings of motivation and pleasure. Cacao contains tyrosine, an amino acid that the body converts into dopamine, and cacao contains MOA inhibitors that inhibit re-uptake of dopamine.

Due to these molecules and many others, when you drink ceremonial cacao you may feel expansive, blissful, connected to self and/or others, inspired, connected to your intuition & vision, connected to spirit, grounded, you may have emotions arise, and you may experience the movement of stuck energy. Gives the perception of time slowing down.

What Minerals Does Cacao Have?

Consuming cacao can replenish minerals vital to our body. Magnesium is chronically deficient in the majority of western diets, and cacao is the highest naturally occurring source. Magnesium is used in all key brain functions, especially memory and concentration. It is also beneficial for the function of the heart, acting to relax blood vessels and decrease strain. Besides magnesium, cacao is also the highest naturally occurring source of chromium, and also high in copper, calcium, manganese, zinc, sulfur, iron, and phosphorus.

Are there any Contradindications?

Cacao is contraindicated with SSRIs. Unfortunately that means many people struggling with depression and other mental illnesses cannot take cacao because of the SSRI’s they are medicating with. There is potential that people may be able to partially reduce their SSRI medication intake and supplement with ceremonial cacao, however medical studies on this need to be done to establish a verifiable protocol.

Besides this, we highly recommend being well hydrated before, during, and after drinking cacao.

Ceremonial Cacao vs Other Cacao Products

Ceremonial Cacao Cacao Powder Baking Chocolate Raw Cacao Paste Chocolate Bar Brewed Cacao
Premium quality beans
No sugar
Healthy natural fats
Melts into liquid chocolate
Healthy natural fats
Minimally processed
Regenerative agroforestry
Ethical, direct trade*

*Depends on brand, however, almost all cacao is sourced from the commodity cacao market without any traceability.

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